Our Logos

Activities Logo Library

A committee of students from Valley and Valley Southwoods along with Valley, VSW and district administrators and members of the athletic, band, vocal, orchestra and drama booster clubs collaborated with Love Scott & Associates, a West Des Moines marketing firm, to create the activities logos. History, flexibility and longevity were all considered. The activities logo is not the district or academic logo, but represents the district’s strong foundation of arts, athletics, and activities that provide a well-rounded learning experience for students.

Activities Logo Usage

All activity logos are trademarked. Any entity wishing to use the logos must comply with and have on file an approved trademark licensing agreement or contact the district’s licensing agent The Licensing Resource Group (LRG) at 319-351-1776. All entities must also comply with our style guide, board policies and administrative rules and regulations.

Non-Affiliated License Agreement

Affiliated License Agreement

Board Policy 911 District and School Names/Logo Usage

Brand System Official Usage & Style Guide

Please contact the Office of School/Community Relations at 515-633-5023 for logo usage approval or for logo services. Marks can be made specific to each activity and sport in the district. If you would like specific sport or activity logos, please contact Elaine Watkins-Miller at 515-633-5023.


Do not right click and save the images directly below, as these images are saved for web viewing and are not suitable for print use. To download printer friendly files, click on one of the links directly under the logo you wish to download. A new window will open, showing a 300 dpi .jpg file. Right click on the image and select Save Picture As.

PrintColor | B&W | All Black | All White
Color | B&W
Color | B&W
Color | B&W | All Black

Color B&W | All Black 
Color | B&W
Color | B&W | All Black
logo_valley_wordmark_colorColor| B&W
ValleyTigersLogotypeColor | B&W
logo_valley_high_school_colorColor | B&W
Valley-SouthwoodsColor | B&W
logo_indian_hills_colorColor | B&W
logo_stilwell_colorColor | B&W
CliveBLK_CMYKColor | B&W
CrestviewBLK_CMYKColor | B&W
Color | B&W
Color | B&W
Color | B&W
Color | B&W
Color | B&W
Color | B&W

Contact Us

Elaine Watkins-Miller
School/Community Relations
(515) 633-5023

About the Logo

The tiger emerges through the traditional Valley V, putting its best foot forward, which is the standard of the students, faculty and community that make up the WDMCS. The tiger has a fierce, prowling stare portraying a feeling of intensity, pride and passion. The tiger is proudly in front of the V, defending its honor, history and the integrity of Valley High School and the community at large. It is fierce, but not roaring, strong but not violent and has a thousand-yard stare. The tiger paw is a stylized WDMCS tiger paw. It is custom and distinct, stylistically designed to seamlessly fit into the logo system as a secondary mark to the tiger.

History of Victor E. Tiger